Heat. It makes our hair looks so good but often feel so bad. Unfortunately, hair damage and heat styling go hand in hand. That familiar hiss of the flat iron, a sleek glossy blow dry, cascading waves. Heat, we can’t resist you. And we shouldn’t have to, after all heat is often one of the steps to gorgeous hair.
Keep on reading to find out why those beloved heat tools are damaging your tresses and how you can get your sizzle on without your hair suffering. Plus, for when the damage is done, discover 5 steps to treat heat damaged hair (without cutting it!)
Why heat damages hair
Those ultra-high levels of heat you apply to hair during blow-drying, straightening, and curling processes are often hot enough to cause severe trauma to the hair. But why does heat damage hair? Well, these high temperatures that give the best results when it comes to styling actually result in cracks in the cuticle layer, bubbles in the cortex, frayed strands, split ends, ragged cuticles, faded colour and increased frizz. With some tools applying levels of heat at 200°C or more, the damage is caused by dehydration, rapid water loss and protein damage to name a few. This thermal damage from styling tools often softens the keratin in hair, as a result adversely affecting the protein structures, leaving your tresses dull, dry and a little but dead looking (eeek!)
5 steps to treat heat damaged hair
Okay, so we’ve scared you enough with the facts on what heat styling is actually doing to your hair but there’s actually no need to fret. You shouldn’t have to change your life to look after your hair, that’s why we’ve pulled together 5 steps to treat damaged hair, meaning you can keep that glossy blow dry, stress free.
Prevent further damage
The first and most important step when it comes to repairing damaged hair is to try and stop further damage. If your reading this blog, you’ve probably identified that your problem is heat. However, if you can’t avoid heat tools, you should keep the frequency of use to a minimum, use your tools on a lower temperature and should absolutely be using heat protection every time you use heat on your hair
Choose the correct products
That leads us to the next point. Get serious with your hair care. Our NEW Rescue & Repair Shampoo and Conditioner are exactly what you need to return your hair to its former glory.
Our unique shampoo and conditioner restore and repair from within, getting inside the problem of hair damage and reinforcing strands instead of just masking the issue. Rich in Cupuassu Butter, Amino Acids and Bamboo Extract to repair, protect and strengthen damaged strands. Use the two products together to;
- Repair, protect and strengthen hair damaged by bleaching and excessive heat styling.
- Reinforce hair fibres, increasing strength and elasticity so hair is resilient to breakage.
- Intensely nourish and condition dry, weak strands to leave hair hydrated, smooth and soft.